The Leading Live Show and Podcast for Modern B2B Sellers!
Mastering Modern Selling focuses on the modern B2B sales strategies that matter for your business including:
- Social Selling Strategies
- LinkedIn Strategies
- How to Measure Impact
- Interviews with Industry Leaders
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Latest Episodes
MMS #102 - Scaling Success: Lessons from the Frontlines with Eric Watkins
In this energetic episode of Mastering Modern Selling, we dive deep into sales innovation and modern practices with Eric Watkins, a dynamic sales leader who embraces contrarian thinking to redefine success in sales. Eric shares insights that challenge traditional sales strategies, focusing on the po...
MMS E#101 - Leading with Influence and Mastering Partnerships with Rob Fegan
In the latest episode of Mastering Modern Selling, we had the pleasure of hosting Rob Fegan, an experienced sales leader with a knack for challenging the status quo. In this high-energy session, Rob delves into the concept of being a "sales contrarian" and how it can revolutionize your approach to s...
MMS E#100 - The LinkedIn Playbook - Celebrating 100 Episodes with Daniel Disney
In this milestone episode of "Mastering Modern Selling," we celebrate our 100th episode by bringing back Daniel Disney, a leading expert in social selling, and welcoming special guest Kristie Jones, author of Selling Your Way In. Together, they explore the latest trends and insights in leveraging pl...
MMS #99 - Lead with LinkedIn: Why Every CEO Must Show Up
In this episode of Mastering Modern Selling, hosts Brandon Lee, Carson V. Heady, and Tom Burton ignite a challenge for every CEO: step up and own your presence on LinkedIn. This isn't just another task on your to-do list; it's your stage to lead, inspire, and drive your company forward.LinkedIn: You...
The Hosts...
Tom Burton
Tom Burton has over 30 years of experience helping forward-thinking businesses (ranging from startups to Fortune 500 companies) develop and implement innovative, technology-based strategies and solutions that drive sales and predictable revenue growth.
Tom has also successfully built and exited multiple technology businesses.
Today, Tom is an investor and co-founder in LeadSmart Technologies, is the author of the best selling book The Revenue Zone and also serves as a trusted advisor to companies and investment firms that are looking to leverage technology-based solutions to improve their marketing, reach new qualified prospects and achieve predictable revenue growth.
Tom graduated from University of California, Santa Barbara with a degree in Computer Science in 1986 and currently resides in Santa Barbara with his wife Lorin.
Brandon Lee
Brandon Lee has over 20 years experience helping B2B sales teams unstick their pipeline so business owners and leaders can have confidence in their forecasts.
Brandon started his career in sales and then started his first company leading sales and marketing efforts resulting in a successful exit. Today, Brandon is the co-founder of Fist Bumps and provides consulting and coaching to businesses looking to successfully leverage social selling.
Brandon currently resides in Atlanta, GA with his wife Meghan and 5 kids.
Carson Heady
Carson Heady is a longtime student of sales and his passion lies in helping others succeed and achieve their goals.Currently Carson serves as a Managing Director at Microsoft and is recognized as the #1 social seller at Microsoft having used social selling strategies and techniques to close $100's of millions of sales.
Carson is also the author of the best selling book Salesman on Fire and is a top sales influencer on LinkedIn.
Carson currently resides with his family in St. Louis, MI.