Mastering Modern Selling

Mastering Modern Selling

At Mastering Modern Selling, our mission is to equip you with the insights, strategies, and tools necessary to excel in the ever-evolving landscape of sales. Traditional sales approaches, marketing tactics, and lead-generation methods are becoming obsolete. In today's market, buyers dictate the buying process and have little patience for cold calls, email blasts, or aggressive sales tactics.

In this new era of sales and marketing, success hinges on building meaningful relationships with prospects and buyers. We believe in leveraging the power of modern strategies, techniques, and technologies to foster these connections. This approach, often referred to as Modern Selling, encompasses leveraging digital and social channels to create demand and cultivate strong relationships with prospects, partners, and customers.

By mastering Modern Selling, you and your team can enhance your visibility in the marketplace, establish yourselves as trusted advisors, accelerate pipeline growth and revenue, and position yourselves as the employer of choice in your industry.

Join us on Mastering Modern Selling as we explore the principles, practices, and innovations driving success in today's sales landscape."

Reviews:
MMS #81 - "Show Me You Know Me" with Samantha McKenna: LinkedIn Strategies That Create Opportunities
April 12, 2024x
81
00:54:3637.54 MB

MMS #81 - "Show Me You Know Me" with Samantha McKenna: LinkedIn Strategies That Create Opportunities

In an enlightening episode of Mastering Modern Selling, Samantha McKenna, CEO of #SamSales Consulting, brings her vibrant energy and unmatched expertise to the table. As a veteran in enterprise sales with a rich background including leading roles at major corporations like LinkedIn, McKenna offers ...

MMS #80 - Credibility is Key: Harnessing Social Strategies with Mark Hunter
April 04, 2024x
80
01:03:5243.9 MB

MMS #80 - Credibility is Key: Harnessing Social Strategies with Mark Hunter

In the latest episode of Mastering Modern Selling, our hosts sat down with the renowned sales expert Mark Hunter, offering a deep dive into the world of sales and its evolving dynamics. Here are some key takeaways from this episode: 1. The Power of Association:  Mark emphasized the significance of ...

MMS #79 - The Modern Revenue Generation Fly Wheel
March 28, 2024x
79
00:58:5940.54 MB

MMS #79 - The Modern Revenue Generation Fly Wheel

In the latest episode of Mastering Modern Selling, we head into the heart of modern sales techniques with the hosts, Tom Burton and Brandon Lee.  This episode highlights the evolving landscape of sales, offering a fresh perspective on engaging with the modern buyer. Five Essential Insights: Old Sal...

MMS #78 - Bridging the Gap: Offline Skills in a Digital World with Moeed Amin
March 22, 2024x
78
01:12:0849.58 MB

MMS #78 - Bridging the Gap: Offline Skills in a Digital World with Moeed Amin

In this week's episode of Mastering Modern Selling, we were joined by the remarkable Moeed Amin, a seasoned sales professional and neuroscience expert. As we explored the interplay between neuroscience and effective selling strategies, Moeed shared invaluable insights that are bound to transfo...

MMS #77 - How to Get Attention in an Attention-Deficit World with Erik Huberman
March 15, 2024x
77
00:54:0137.14 MB

MMS #77 - How to Get Attention in an Attention-Deficit World with Erik Huberman

Dive into the world of sales and marketing with Erik Huberman, a maestro in attracting and retaining attention in our bustling digital age. In a world where attention is the new currency, Erik's strategies offer a blueprint for success. This episode offers insights for anyone looking to elevat...

MMS #76 - Sell More, Suck Less with Dale Dupree
March 08, 2024x
76
01:02:2542.91 MB

MMS #76 - Sell More, Suck Less with Dale Dupree

Dive into the journey of sales transformation with Dale Dupree in this episode of Mastering Modern Selling. Discover innovative strategies to elevate your sales approach, foster genuine customer relationships, and stand out in the competitive sales landscape. Key Insights: Reimagining Sales: Explor...

MMS #75 - The Sales Evolution: Digital First, Not Digital Only with David J. P. Fisher
March 01, 2024x
75
00:51:4335.56 MB

MMS #75 - The Sales Evolution: Digital First, Not Digital Only with David J. P. Fisher

In episode 75 of "Mastering Modern Selling," we delve into the evolving world of digital sales with guest David JP Fisher. Unpack the essence of digital-first approaches and human connections in sales with actionable insights from Fisher's extensive experience. Key Points: Digital Fi...

MMS #74 - Reimagining Sales: A Journey from Sales Contrarian to Sales Champion with Lee Salz
February 23, 2024x
74
00:55:3738.24 MB

MMS #74 - Reimagining Sales: A Journey from Sales Contrarian to Sales Champion with Lee Salz

In this week's episode, hosts Brandon Lee and Carson V. Heady explore the transformative journey in sales methodologies with Lee Salz, author of "Sell Different!" and "Sales Differentiation." Delving into the concept of a sales contrarian, the discussion unveils how traditi...

MMS #73 - Mastering Sales Fundamentals: Blending Tradition with Social Selling with Donald Kelly
February 19, 2024x
73
01:09:3647.84 MB

MMS #73 - Mastering Sales Fundamentals: Blending Tradition with Social Selling with Donald Kelly

On this episode of "Mastering Modern Selling", we delve into the integration of traditional and innovative selling strategies in the current sales landscape. 5 Key Points Discussed: Donald's Unique Selling Philosophy: Inspired by his experiences selling mangoes in Jamaica, highlighti...

MMS #72 - Mastering Modern Sales Leadership with Drew Ellis
February 11, 202400:58:2640.17 MB

MMS #72 - Mastering Modern Sales Leadership with Drew Ellis

Join us for this week's episode featuring Drew Ellis, VP of Mid-market Sales at SAP, who brings valuable insights into modernizing B2B sales strategies. Our discussion is aimed at sales professionals eager to excel in the digital era, offering guidance for those engaging with both large enterp...